Writing for the web has nver been easier, but despite the fact that it can be as easy as sending a text or writing an email, many clients find themselves stuck for words.
Get in contact to discuss how you can develop a practice for publishing fresh original content in an effective format without the brain strain.
There are a wealth of studies on human behaviour on the web, and it is clear that information on the web must be:
- highly available,
- easy to digest
- formatted according to the appropriate conventions.
For an authorative primer on how user’s read online, see Jakob Nielsem’s How users read on the web.