Category Archives: SEM

Search Engine Marketing, which includes Search Engine Optimisation

Increase your converstion rate by qualifying your customers

By tim | Published: June 3, 2009
It is common for businesses to field a host of questions from our prospects who might be: evaluating whether we are the best person for the job looking for an inappropriate solution to their problem doing background research with no intention to purchase These enquiries are not genuine propects: enquiries such as these which do not lead to sales [...]
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PHPlist link promotion method takes the cake

By tim | Published: December 17, 2008
..err, excuse the pun   I’ve been using the great PHPList Form Integration by Jesse Heap, and have come across his really simple way of reaping some SEO benefit from all the work he puts into the free plugin.
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Google releases their Search Engine Optimsation Guide

By tim | Published: November 18, 2008
Google has just released a well written guide to the basics of Search Engine Optimisation. Considering that Google has been the defacto authority on SEO practices since the term was coined, and they’ve only now seen fit to release a summary of condoned practices, to have a set of endorsed guidelines is a breath of [...]
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